Speakers

Jens Hedrich is an Engineering Project Manager and Product Manager at ZF Group. Based in Koblenz, for more than eight years he has led software development projects and oversees digital software product responsibility, tackling challenges in distributed systems and real-time streaming. He is experienced in various domains: complex and large distributed systems, data normalization, automation, DevOps, cloud architecture and UI/UX. Jens contributes to ZF's global software success under the #DigitalPower initiative, focusing on the ZF Visual product – an ADAS/AD data analysis software with a strong focus on visualizations. Previously, he was a Technical Lead Engineer for ADAS and a Function Owner for Advanced Driver Assistance Systems.Since joining Xylon 20 years ago, Jura has played a key role in the design and development of various embedded and automotive (ADAS/AD) projects, with a focus on FPGA-based solutions for communications, storage, video processing, and camera image signal processing (ISP). Over the years, he has advanced through multiple roles—including FPGA developer, embedded SW/HW engineer, project leader, and project manager—culminating in his current position as Product Director for logiRECORDER, an automotive logger and HIL system. In this role, he primarily focuses on technical strategy, defining product roadmaps, integrating new technologies, and ensuring customer success.