Guilherme Marshall
ADAS go-to-market director,
ARM
As the global lead for advanced driver assistance systems (ADAS) at Arm, Guilherme works closely with OEMs, tier 1 suppliers, semiconductor companies and software partners to accelerate the deployment of innovative ADAS features in vehicles worldwide. Since joining Arm in Cambridge (UK) in 2010, he has held a variety of product management and strategy roles, actively contributing the company’s growth into smartphones, IoT and automotive industries. Guilherme holds degrees in electrical engineering, computer science and business.
Sessions
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22-May-2025Room A (W2/3)vISP-in-the-loop: developing better perception stacks through cloud-to-car environmental parity
